About Us
Built by engineers.
Designed for your growth.
GenOptics AI was founded on the belief that you can't truly optimize for AI without understanding how AI systems actually work.
Co-Founder
Mansoor Poonawala
Machine Learning & AI Engineer
B.S. Electrical & Computer Engineering — Rutgers University
Mansoor is a technologist with deep, hands-on expertise in AI and machine learning systems. With a computer engineering background from Rutgers University, he understands AI end-to-end — from model architecture and data pipelines to deployment and real-world performance.
This systems-level understanding makes him uniquely effective at AI-driven SEO and GEO, where results depend on how algorithms actually work under the hood. He doesn't follow trends; he follows the math.
His experience spans both building AI systems and optimizing for them — giving GenOptics AI a distinct advantage. When the algorithm changes, we adapt because we understand why it changed.
Co-Founder
Husain Attarwala
Data Scientist & Analytics Engineer
B.S. Data Science — New Jersey Institute of Technology
Husain is a Data Science student at the New Jersey Institute of Technology, where he focuses on applying data-driven methods to solve real-world business problems. With a strong passion for analytics, Husain believes that the most effective marketing strategies are built on deep data insights, rigorous analysis, and measurable outcomes.
His background combines technical expertise with practical industry experience. During his time as an intern at AbbVie, a leading global pharmaceutical company, Husain worked on AI-driven solutions and advanced data systems, developing skills in artificial intelligence, data pipelines, and applied analytics. His performance led to a return offer, and he will be joining AbbVie full-time as a Technology Engineer.
Through his work, Husain brings a unique perspective to marketing, leveraging data science, AI, and modern search strategies such as SEO and Generative Engine Optimization (GEO) to help businesses grow, make smarter decisions, and achieve measurable success.